How to Build a High-Converting Funnel in Systeme.io (Step-by-Step)

If you want to sell a product, grow your email list, or automate a service-based business, you need a funnel. The good news? Systeme.io makes it easy — even if you’ve never built one before.

In this guide, I’ll show you exactly how to create a high-converting funnel inside Systeme.io. Step by step. No tech headaches, no fluff.

Let’s get straight into it.

Step 1: Sign Up for a Free Systeme.io Account

Head to systeme.io and create a free account. You’ll get access to:

• 3 sales funnels (up to 10 steps each)
• 1 course or digital product
• Email marketing tools
• 2,000 contacts

Plenty to build a full funnel and start selling.

Step 2: Create a New Funnel

Once you’re logged in:

1. Go to Funnels in the left menu
2. Click Create
3. Name your funnel (e.g. “Freebie Funnel” or “Course Launch Funnel”)
4. Choose the goal — pick “Build an audience” or “Sell a product” depending on what you’re doing

Systeme.io will generate a basic funnel with a few steps based on what you picked.

Step 3: Set Up Your Funnel Steps

You’ll typically start with:

• Step 1: Squeeze page (opt-in form)
• Step 2: Thank-you page or Sales page
• Step 3: Checkout page (if selling)
• Step 4: Confirmation / delivery page

You can rename, reorder, or add new steps anytime.

Click Edit page on each step to customize it using the drag-and-drop builder. Add:

• Your headline
• A short description
• Call to action (e.g. “Download Now” or “Enroll Today”)
• A form to collect email addresses

Step 4: Connect Your Email Automation

After someone opts in, you want to follow up.

Go to Emails → Campaigns:

1. Create a new email campaign
2. Add 1–3 simple emails
3. Link your campaign to your funnel under the squeeze page settings

Example emails:

• Email 1 (Instant): Thanks for signing up, here’s your download
• Email 2 (Day 2): Story or value piece
• Email 3 (Day 3): Soft pitch or link to your product

Step 5: Add a Product (Optional)

If you’re selling something:

1. Go to the Sales page or Checkout step
2. Connect Stripe or PayPal under Settings → Payment gateways
3. Add your product under Funnels → Products

You can sell:

• Digital downloads
• Courses hosted in Systeme.io
• Coaching calls or services

After checkout, redirect customers to a confirmation or access page.

Step 6: Test the Funnel

Before you publish, test every step:

• Opt in using your own email
• Check that the email sequence arrives
• Make a test payment if you’re selling
• Confirm delivery or redirect works

This avoids customer issues and builds trust right away.

Step 7: Drive Traffic to Your Funnel

Once everything works, start promoting:

• Share your link on social media
• Add it to your email signature
• Run simple Google or Facebook ads
• Post inside relevant groups or forums

If your offer solves a real problem, even a basic funnel can start converting quickly.

Final Tips for Higher Conversions

• Keep your landing page clean and focused
• Use clear headlines and one call to action
• Add testimonials or trust badges
• Follow up with valuable emails, not just pitches
• Offer a limited-time bonus or discount to drive urgency

Final Thoughts

Systeme.io makes funnel building easy, but it’s your message and offer that do the heavy lifting. Start simple, launch fast, and improve as you go.